Winning consumer products companies are finding new ways to grow—through smart demand-centric value creation strategies, effective change management, and focused operational transformation.
Demand centric growth is a fundamentally different way to uncover the drivers of choice in a space.
EC’s CEO shares the fundamentals for success.
Follow the steps successful companies take to drive valuable growth.
New challenges for consumer products companies require new ways of thinking—and a willingness to challenge conventional wisdom.
Acquisitions in consumer goods can add significant value, but only if the integration teams focus on the most important sources of value and risk.